Time Frame
Five to nine weeks or more if the results outperforms the expectations.
Our Brain and Muscles services is focused on providing ongoing strategic and operational support and help to ensure a smooth but mind-blowing roll-out.We are on your side and we work as partners to make your business objectives come true.
how do we do?
The success relies on the principles of a well-planned roll out phase. First, we stand by our clients to document precisely the roll out and avoid the pitfalls that frequently arise along the way.Second, we help them identify the internal and external Key Success Factors, select the Key Performance Indicators and find out market benchmark to compare us with.Third we stimulate our clients growth by implementing marketing, sales and delivery excellence with regards to customer acquisition, customer onboarding, customer care, customer retention/upsell.
How do we do it?
We believe in collaborative work boosted with experience, benchmark and business cases.So we team up a squad in charge of the roll-out to achieve Digital Recurring Commerce Lifecycle Excellence. This squad gather the different core competencies (technology, marketing-product, sales, customer care, finance, operations,…) needed to make the ideas come to life and bring profitable results.
On a weekly basis, they collaboratively analyse the alternative options, select the best ones to implement, monitor the results, consider A/B tests to improve the performances, check if the KPIs are aligned with the budget. To add extra value and give a competitive advantage, the key insights are shared with stakeholders on a monthly basis. Semi-annual reviews help define the top priorities to consider to make the most return on investment.
what do you get?
Our Brain & Muscles Services help take advantage of the data, understand the niceties of Digital Recurring Commerce Lifecycle, where and how investments should be made and what outcome you can expect.These phase may include the following elements :-> User testing, product review and process assessment : organisation and facilitation of workshops to make sure everything is performing-> Launch and roll out plan : planning, resourcing and execution to ensure a nice and relaxed launch-> Digital inbound strategy : help attract customers through relevant and helpful content and adding value at every stage in your customer's buying journey-> Digital outbound blueprint : target strategic audiences, design bespoke messages and send them through appropriate channels to initiate a conversation feeded with marketing automation that will ladder the leads up to your customer’s buying journey -> Continuous development : a systematic iterative approach to production nurtured by ongoing user feedback to smoothen user experience and skyrocket conversion rate